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PENN Entertainment’s Canadian Bet Pays Off With $1.78B Q1 Revenue

PENN Entertainment posted $1.78B in Q1 2026 revenue as iCasino surged and theScore Bet prepares for its Alberta launch.
PENN Entertainment
Vanessa Phillimore Avatar
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PENN Entertainment recently released its Q1 earnings, announcing an impressive $1.78 billion in Q1 2026 revenue — a 6.4% increase from the $1.67 billion it generated during the same period last year. Investors responded positively to the earnings report, sending the company’s stock price up more than 15%.

The Pennsylvania-based casino, betting, and entertainment company had a dramatic Q4 2025, following the early termination of its 10-year contract with ESPN. This move led to the end of the ESPN Bet sportsbook, whose licenses transitioned to theScore Bet platform as of December 1 2025. 

The rebranding marked a pivotal reset for the company heading into 2026. But by the looks of Q1 results, the transition is gaining traction. The digital side of the business is steadily gaining momentum, but PENN’s physical casino footprint is what quietly underpinned the quarter’s headline numbers. 

PENN’s Retail Casino Segment Delivered Solid Performance

The company’s brick-and-mortar operations, which range across the Northeast, West, South, and Midwest, remained its backbone. Led by M Resort’s new hotel tower, the company pulled in $1.4 billion in retail revenue. Off these results, management nudged its 2026 retail guidance upward, raising midpoint revenue projections by $20 million and Adjusted EBITDAR estimates by $12 million. 

“Trends were encouraging across the portfolio, with strength in our West segment reflecting the continued ramp of M Resort’s new hotel tower and strong execution by the team at Ameristar Casino Resort and Spa in Black Hawk, Colorado,” said PENN CEO Jay Snowden. 

“Increased visitation and higher spend per visit companywide supported year-over-year theoretical revenue growth across all rated worth segments, representing our largest quarterly increase in three years.” 

According to the earnings call, the Northeast segment was PENN’s largest, holding steady at $867.1 million, up from 680.9 million the previous year. The Midwest delivered $305.9 million from $282.9 million, while the West earned $145.8 million from $129.7 million. The South region, however, earned less, from $288.3 million last year to $281.3 million. 

Penn Entertainment enters the second quarter with its retail growth ambitions firmly on track. The company has announced two further development projects slated for June, pending regulatory approval — the new Hollywood Casino Aurora, expected to open on June 24, and a new hotel tower at Hollywood Columbus, set to debut on June 12.

The upcoming launches follow what the company considers successful recent openings, including the M Resort’s new hotel tower in Las Vegas and Hollywood Casino Joliet in Illinois — milestones that Penn will be hoping to replicate as it pushes deeper into Q2 2026.

PENN’s iCasino Posts Record Quarter

Penn Entertainment’s interactive division is finally turning a corner. Coming in with $358.3 million in interactive revenue for Q, the segment also posted an Adjusted EBITDA loss of just $10.8 million. This shrank from $89 million last year, reflecting a $78 million increase from iCasino, sports bets and leaner spends. 

The standout story was standalone iCasino. In this sector, net gaming revenue exploded 362% year-over-year, and monthly active users jumped 345%. March was the platform’s best month on record.

PENN has long played catch-up to FanDuel and DraftKings in sports betting, but its iCasino numbers suggest it has found a genuine foothold in online casino, especially with the Hollywood brand and retail cross-sell opportunities doing real work. 

CEO Jay Snowden singled out Ontario as a particularly bright spot, with a major new market launch still to come in the second half of 2026.

Alberta Entry to Cost PENN $20 Million

PENN Entertainment’s push into Alberta is coming with a big price tag. After the company confirmed its Canadian-facing brand, theScore Bet, has secured approval from the Alberta Gaming, Liquor, and Cannabis (AGLC), management announced it will spend roughly $20 million in its Alberta launch come July 13, 2026, when it goes live.

While the launch will front-load costs heavily into Q3 2026 as PENN spends on marketing and customer acquisition, management expects the segment to swing back to profitability by Q4. Nonetheless, the company isn’t walking in blind. 

TheScore’s media app already carries strong brand recognition across Canada, giving it a built-in awareness edge over American rivals like Caesars Palace and DraftKings eyeing the same market. With Alberta home to roughly 4.7 million people and a passionate sports culture, PENN is betting the short-term pain will be worth it in the Alberta online casino market.

Markets React as Penn’s Digital Turnaround Gains Traction

The company’s stock jumped 16% following the earnings release, a sign of just how much Wall Street’s patience had worn thin before this report. After a bruising stretch that saw net losses balloon to $845.3 million in 2025, investors finally got the evidence they’d been waiting for: The digital strategy is showing real signs of life.

The balance sheet tells its own story. Penn exited Q1 with $1.7 billion in total liquidity, including $708 million in cash, against $2.2 billion in traditional net debt. During the quarter, the company issued $600 million in unsecured notes due 2031 at 6.75%, using the proceeds to pay down revolving credit. Management has set an ambitious year-end target of cutting lease-adjusted net leverage by at least one turn and traditional net leverage by two, while also pushing for free cash flow above $3 per share.

Zooming out, PENN’s quarter is a useful barometer for where the broader North American iGaming industry stands. The Alberta playbook, absorbing upfront losses to lock in long-term positioning in a freshly regulated market, is one other operators will be watching closely.

About the Author
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Vanessa Phillimore is an experienced iGaming writer focused on online casino reviews, game guides, and industry news. She has worked with top iGaming brands and affiliates, using her industry expertise to create trustworthy, responsible gambling content. Outside of writing, Vanessa enjoys trying out new online games and keeping up with the latest trends in slots and sports betting.

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