DraftKings has launched an enhanced Dynasty Rewards program, complete with a 2025 Elite Rewards and Gifts Experience Catalog. The exclusive gifting program offers players perks ranging from high-end goods from brands like Dyson and Le Creuset to “premier” entertainment and travel experiences—even an African safari.
Dynasty Rewards applies not only to DraftKings, but also Golden Nugget Online Casino, which DraftKings acquired in 2022. The upgraded program now lets players earn Crowns and Tier Credits for every dollar wagered across these two sites. Players can later redeem Crowns for DK dollars, contest entries, and items available through the Dynasty Store. Players can also earn luxurious tier-based promotions, gifts, and A-list travel and hospitality through the Dynasty Rewards loyalty program.
In the release, DraftKings’ vice president of loyalty and experiences, Chika Chandrashekar, said DraftKings rejigged the enhanced program to better serve its players.
As a customer-centric brand, we are always looking for new ways to best serve our customers and Dynasty Rewards was created to deliver unforgettable, customizable experiences and gifting opportunities for our players. It’s important to us that we’re providing a best-in-class loyalty program to our players, as well as the most rewarding offerings and exclusive access that they can’t get anywhere else.
DraftKings Hosts Exclusive NYC Launch Party
DraftKings hosted an exclusive preview event last week at Marquee Nightclub in New York City to introduce the new and enhanced programs. The night featured a performance by Grammy-winning duo The Chainsmokers and offered DraftKings and Golden Nugget players their first look at the catalog’s Elite-level perks.
DraftKings says the rework of its rewards program reinforces its commitment to its customers.
From the release:
The Dynasty Rewards program reinforces DraftKings’ commitment to being the ultimate host, delivering can’t-miss experiences across sports, entertainment, and hospitality to its players, all while maintaining best-in-class offerings, customer service and striving to provide a healthy and fun gaming environment that all players can enjoy responsibility.
Earning Dynasty and Elite Rewards
Once they join Dynasty Rewards, DraftKings and Golden Nugget Online Casino players can earn Crowns and Tier Credits on every dollar spent.
Crowns collected are redeemable for DK Dollars, prize entries, and high-end products from the Dynasty store. In contrast, the number of Tier Credits earned dictates a player’s Tier Status: Bronze, Silver, Gold, Diamond, and Onyx.
Customers start at Bronze and rise through the tiers as they earn credits. It takes 5,000 credits to get to Silver, 25,000 to Gold, and 90,000 to reach Diamond. The top tier, Onyx, requires 175,000 credits, reserving the status—and the perks— only for the most loyal players.
These final two tiers earn access to the 2025 Elite Rewards and Gifts Experience Catalog.
Elite Reward Credits: Use It or Lose It
Fourteen 1-credit Diamond level elite perks include Apple and Google products, gaming systems, golf tech, and an electric bike.
Onyx Tier Members can choose from 33 gifts and 17 experiences, ranging in ‘cost’ from one to six elite credits. Top-end rewards include an electric all-terrain golf cart (5 credits), a family-focused safari, and a swanky Greek adventure (6 credits).
All Onyx-tiered players (175,000+ tier credits) will receive at least two elite reward credits (up to 299,000 points).
Otherwise, Onyx elite reward credits are earned as follows:
- 3 Onyx Elite Gifts and Experience Credits (300,000-499,999 tier credits)
- 4 Onyx Elite Gifts and Experience Credits (500,000- 749,999 tier credits)
- 5 Onyx Elite Gifts and Experience Credit (750,000- 999,999 tier credits)
- 6 Onyx Elite Gifts and Experience Credit (1,000,000+ tier credits)
Before selecting their gift, Dynasty Rewards will inform Onyx-level members how many Onyx Elite Gifts and Experience Credits they earned. It’s important to note players forfeit their Diamond or Onyx credits if they fail to use them within the selection period.
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