DraftKings Drastically Reduces Connecticut Online Casino Promotional Spending to Start 2023
DraftKings' strategy for Connecticut involved very high promotional spending on the casino vertical in 2022, but that has changed in 2023.
Test Alex Weldon is an online gambling industry analyst based in Nova Scotia with nearly ten years of experience. He currently serves as Casino News Managing Editor for Bonus.com, part of the Catena Media Network. Other gambling news sites he has contributed to include PlayUSA and Online Poker Report, and his writing has been cited in The Atlantic.
DraftKings' strategy for Connecticut involved very high promotional spending on the casino vertical in 2022, but that has changed in 2023.
US online casino revenue growth will continue to slow in 2023 but the full year total may still increase by over $1 billion from 2022.
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