Players at Caesars Palace Casino in Michigan now have access to a selection of slots from Digital Gaming Corporation (DGC). Michigan is the second market for the partnership, which began in New Jersey earlier this year.
Neill Whyte, Chief Commercial Officer of DGC’s B2B iGaming Division, said:
This integration with Caesars Digital adds another big-name operator to our roster of partners and is a testament to our games’ popularity with players. We look forward to launching in other states over the coming weeks.
Caesars Palace Michigan customers will now be able to play some of the company’s most popular games including:
- 9 Masks of Fire
- Assassin Moon
- Hyper Gold
- Mask of Amun
- Temple of Medusa
Many DGC slots use a cash-on-reels mechanic called Link & Win. Another commonality between its titles is its heavy use of 3D animations. High-value symbols on the reels are typically animated, while the bonus rounds make even heavier use of modern graphical capabilities.
Caesars Continues To Add Content to Its Online Casino
Matt Sunderland, Senior Vice President and Head of iGaming at Caesars Digital, said that Caesars Palace Casino players demand top-tier content, and the newest partnership with DGC answers those expectations.
The addition of DGC’s content is the latest move by Caesars in its plan to make its online casino more competitive. The operator has been busy in the past several months to achieve that. In August, it rebranded its online casino to Caesars Palace and launched a standalone casino app.
With the new casino came a bigger selection of games. With just over 200 titles, the old Caesars Casino ranked around the bottom among Michigan online casinos in terms of game choice. Now, it has increased the selection to around 500, including bespoke variants of beloved classics like Caesars Cleopatra and Lady Luck Casino Egyptian Magic.
Those efforts have been paying off. Caesars passed Golden Nugget in September to become fifth in Michigan market share, behind only BetRivers and the “Big Three”—DraftKings, BetMGM and Fanduel, which are dominant throughout the US.
DGC is Both a Supplier and an Operator
DGC is unusual among US-facing online casino suppliers in that it also exists in the market as an operator. It owns the Betway Casino brand, which has a limited US presence.
While it’s a well-established brand abroad, Betway is still a minor player in the US. In iGaming, Betway Casino is available only in New Jersey and Pennsylvania. Its sportsbook operates in nine states.
But even if DGC has an interest in trying Betway’s luck in Michigan, there are no available licenses in the state. The only possibility lies with Wynn Resorts’ decision to reduce markets for its WynnBet brand. WynnBet Michigan is currently “under review,” and could leave an open license with the Sault Ste. Marie Tribe of Chippewa Indians if it decided to shut down.
Betway was also looking at Illinois as a state for its sportsbook. In July, news came out that Betway was once again the sole applicant for a sports-only license. However, at the latest Illinois Gaming Board meeting on Oct. 26, it was revealed that Betway pulled out of the running. It could be that the combination of the $20 million licensing fee and lack of access to any potential future iGaming market made the plan financially untenable.