Even In The Digital Era, Online Gambling Companies Are Dropping Big Bucks On Good Old-Fashioned TV Ads
One of the challenges that comes with any new business is finding customers. It’s no different for iGaming and online sportsbooks, now that states are increasingly legalizing online gambling and sports betting. That’s why DraftKings and FanDuel are spending more on TV ads than they are on any other marketing channel. Trying to convert television viewers […]
Penn National Announces In-House Online Casino Studio
Penn National Gaming has announced the purchase of HitPoint Studios, Inc. and its subsidiary LuckyPoint Inc. in a deal that plunges the company into the content creation field. Through the acquisition, Penn indicates that they will be focusing on the development and production of content for online casino customers through a new effort called Penn […]
Unregulated Gambling Machines’ Continued Strain On Legal Gambling
The United States regulates gambling more heavily than most other industries. Legal gambling must comply with legal regulations from the federal Bank Secrecy Act to local rules governing gaming. Regulators, law enforcement officials, and casino employees step scrutinize every step of a gambling machine’s lifetime, from production through delivery and installation. These are only some […]
US Online Casinos Shatter Revenue Records In March
March 2021 turned out as a record-setting month for US legal online casinos. Both New Jersey and Pennsylvania set new highs for monthly revenue, with both states breaking their respective previous records by wide margins. Michigan’s online casino boom continues, as the nation’s newest online casino market flourishes in its opening months. New Jersey and […]
BetMGM To Launch Bingo App And Horse Racing App
BetMGM will add Borgata Bingo and BetMGM Horse Racing to its product offerings. The brand is owned by ROAR Digital, LLC, which is jointly owned by MGM Resorts and Entain plc. The additional products come as part of BetMGM’s push to make up a quarter of the iGaming market share in the US. The brand […]
Ten Events That Have Shaped The US Online Poker World Since Black Friday
10 years ago this week, the online poker world was rocked by the events that came to be known as Black Friday. On Apr. 15, 2011, the US Department of Justice filed a civil complaint against PokerStars, Full Tilt and the Cereus Network (Absolute Poker/Ultimate Bet) and unsealed a 52 page criminal indictment against their […]
Washington State Lottery Expresses Concerns About Launch Of Gray Market Courier Service Mido Lotto
Important editor’s note: The original version of this article contained inaccuracies based on a careless reading of a press release by Mido Lotto. The release included vague statements and a quote from a former lottery official, which gave the impression that the product had received official endorsement. It has not, and is operating in an […]
Asian-American Gamblers Are Highly Represented At Retail Casinos; Why Is It The Opposite Online?
About 80% of Asian-Americans gamble. That’s 7 percentage points more than the general US population. However, only 21% are doing so online, making them this the second-least represented demographic group. Only Black US gamblers are less likely to adopt the channel, with just 19% gambling online. These numbers come from a recent National Council on […]
Bally’s To Acquire Famed Tropicana Las Vegas Hotel and Casino
The Tropicana Las Vegas Hotel and Casino, which served as the location for scenes filmed for the Godfather Part II and a James Bond film, is being purchased by Bally’s Corporation. The sale is reportedly worth $308 million for current owner Gaming and Leisure Properties Inc. The purchase is the latest in a series of […]
DraftKings Casino Launches Spanish 21, A New In-House Blackjack Variation
Today, DraftKings Casino New Jersey launched Spanish 21, a blackjack variation created in-house. The game is also coming soon to DraftKings Casino in Michigan, as well as its casino in Pennsylvania and West Virginia, pending regulatory approval. “Spanish 21 has always been a popular land-based casino game, and we are proud to exclusively bring the […]
